Martin Interactive
No Signs of a Slowing Market Here
Martin Interactive hired The Loewy David Group to build awareness of this interactive division of The Martin Agency, one of the world’s leading creative advertising agencies. In the first five weeks of the relationship, Esther Loewy introduced Martin Interactive and its president, Mitch Caplan, to the business and trade media as an authority on the state of interactive advertising. Martin has added significant new clients and aggressively recruited top professionals in an otherwise discouraging advertising climate that has seen Martin’s peers suffer losses. Loewy has already arranged for Martin Interactive’s compelling story to be captured on CNBC’s Today’s Business, CNET/news.com and CBS Marketwatch. Current Martin Interactive clients include FMC, UPS, Dasani, Roche Pharmaceuticals, Olympus and TLC, The Laser Eye Centers.